Best Sellers – WOWMOM
Bravado Designs Body Silk Seamless Nursing Bra - Black
Over-the-top comfy from bump to baby. The Body Silk Seamless Nursing Bra is the ultimate seamless comfortable experience. It is the perfect everyday at home on-the-go anytime nursing bra. The luxuriously soft fabric molds to your changing shape so that...
$69.90 SGD
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Belly Bandit B.F.F. Belly Wrap
$119.00 SGD $83.30 SGD
  • Brown
  • Cream
Belly Bandit B.F.F. Belly Wrap
The B.F.F. by Belly Bandit utilizes its Power Compress Core to apply targeted compression, which may help: Slim and support your belly, waist, and hips Strengthen core muscles weakened during pregnancy (especially helpful if you have an abdominal separation, also...
$119.00 SGD $83.30 SGD
  • Brown
  • Cream
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Malabar Baby Organic Swaddles (Single Pack)
$28.00 SGD
  • Avocado
  • Carrot
  • Leaf
  • Starry Night
  • + 13
Malabar Baby Organic Swaddles (Single Pack)
Made from luxuriously soft GOTS certified organic cotton muslin, the Malabar Baby swaddle blanket is designed to keep baby cozy all year round. The ultimate in versatility, this swaddle blanket is a go-to for bedtime and beyond, as it can...
$28.00 SGD
  • Avocado
  • Carrot
  • Leaf
  • Starry Night
  • + 13
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Trial Lactation Bundle (15% Discount off U.P)
Indulge in our Soft Baked Lactation Cookies, together with our very own Lychee Rose Lactation Tea. Laden with up to 11 different boosters in this set to help boost your breastmilk supply. Each bundle comes with 14 chocolate chip with...
$61.90 SGD $52.62 SGD
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HaruPlate Sweet Treats (All Fruit No Sugar Jams)
The perfect companion to breakfast and snack times, HaruPlate's #AllFruitNoSugar jams give kids that burst of fruity goodness, with no BS (we mean "bad stuff"). Set consists of:1 x Happy Flappy Blueberry-Pear Jam (100g)1 x Manja Mornings Tangy Mango Jam (100g)1 x...
$25.40 SGD $24.00 SGD
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Travel Kit
$89.00 SGD
  • Rainbow (with car)
  • Rainbow (with camera)
  • Natural (with car)
  • Natural (with camera)
Travel Kit
Travel in style with Avdar's assortment of compact and beautiful travel size wooden toys. Keep your little ones entertained with this lovely essential travel kit, designed to provide hours of open ended play.  Features: Includes 1 small rainbow, 6 cube blocks, 10 thin flat blocks,...
$89.00 SGD
  • Rainbow (with car)
  • Rainbow (with camera)
  • Natural (with car)
  • Natural (with camera)
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Lilo Premium Ikan Bilis Powder Bottle 50g
Ikan Bilis is suitable for babies 6 months and above. Provided no allergy to ikan bilisPreparation Time: 7- 10 working days from factory.One Bottle Net Weight at 50 gramsShelf Life 1 Year to be kept cool and dry in fridge...
$15.00 SGD
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Koolsun Air Kids Sunglasses - Blush Pink 1-5 yrs
Cool flexible children's sunglasses from the KOOLSUN brand. These KOOLSUN AIR Blush Pink children's sunglasses have the shape of pilot's sunglasses and come with Silver Mirror lenses. The nice thing about these sunglasses is that they are also flexible (so...
$19.90 SGD
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Skip Hop Tropical Paradise Activity Gym and Soother
Take a trip to the tropics—at home and on the go! Lush leaves, adorable animals and soothing sounds turn playtime into an outdoor adventure. Featuring beautiful tropical artwork and a mesh canopy, this engaging activity gym also offers 2-in-1 versatility...
$199.00 SGD $159.00 SGD
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Lilo Premium White Bait Powder
White Bait is suitable for babies 6 months and above. Provided no allergy to White BaitPreparation Time: 7- 10 working days from factory.One Bottle Net Weight at 50 gramsShelf Life 1 Year to be kept cool and dry in fridge for optimal...
$18.00 SGD
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Exclusive
Bundle
Belly Bandit C-Section Undies - Nude
C-sections can be a real mother! After delivery - and once you're ready (be it two days or two weeks post-surgery), these support and recovery undies will come to your rescue with targeted compression to help reduce swelling, and silver-infused...
$79.90 SGD
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Lavie Lactation Massager
$62.90 SGD $50.32 SGD
  • Rose
  • Teal
Lavie Lactation Massager
IN STOCK The LaVie Lactation Massager™ is a milk expression tool that helps improve milk flow and relieve pain caused by engorgement, plugged ducts and other breastfeeding symptoms. Developed in collaboration with IBCLCs, it's unique shape and multiple vibration modes, combined with our step-by-step care...
$62.90 SGD $50.32 SGD
  • Rose
  • Teal
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Ergobaby Omni 360 Cool Air Mesh Carrier - Midnight Blue
The Ergobaby Omni 360 Cool Air Mesh carrier is the all-in-one baby carrier for everyone. Designed with durable and breathable mesh to keep you and your baby cool year round. Effortlessly switch baby to face out or face you on...
$339.00 SGD
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OXO Tot On-The-Go Drying Rack & Bottle Brush
An Oxo Tot Best Seller! All-in-one Portable, ventilated kit for quick washing and drying. Features: Flexible tines accommodate bottles, breast pump parts and more. Kit includes a soft and firm-bristled brush for gentle cleaning or serious scrubbing and a Detail...
$28.90 SGD
  • Teal
  • Grey
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OXO Tot Silicone Divided Plate
The OXO Tot Silicone Divided Plate is designed with newly independent eaters — and their parents! — in mind. This divided plate features a weighted base that prevents accidental tipping to keep tables neat and build toddlers' confidence. The extra...
$25.90 SGD
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Bravado Designs Clip and Pump - Dove Heather with Dusted Peony
Bravado Designs' Clip and Pump™ Hands-Free Nursing Bra Accessory’s revolutionary design offers moms the convenience, ease and discretion they’ve been asking for. Best of all, it attaches securely to Bravado Designs nursing bras’ B-clips.Features:  Patented design - securely attaches to your Bravado...
$44.90 SGD
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Friendly Faces in the Forest: Baby's First Soft Book
Open out the soft pages of this beautiful, sensory-rich cloth book to meet Bunny and her five forest friends—Deer, Fox, Owl, Bear, and Squirrel. Presented in a sweet gift box, the pages are made with extra padding for an ultra-soft...
$22.00 SGD
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Big Flopsy Maternity & Nursing Pillow - Print Jersey Birds
The Big Flopsy maternity and nursing pillow will accompany you throughout your pregnancy and during those special moments after the birth, when breastfeeding or bottle feeding. It will give you a feeling of comfort and well-being. Features: Supports the back,...
$149.00 SGD
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Lil' Giants Active Mineral Suncream SPF50
Pure mineral suncream in SPF50, ultra-mild formulation. UVA & UVB Broad Spectrum Protection.Suitable for sensitive skin. Safe and fun for the whole family. Reef friendly. Does not sting eyes. Non-greasy, non-sticky. Absorbs quick and stays on matt. Water - resistant up...
$46.00 SGD
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Lil' Giants Daily Sunlotion SPF50
SPF 50 Daily Sunlotion, ultra-mild formulation. UVA & UVB Broad Spectrum Protection. Suitable for sensitive skin. Safe and fun for the whole family. Reef friendly. Does not sting eyes. Non-greasy, non-sticky. Absorbs quick and finishes clear. Not water-resistant. Perfect for daily use...
$38.00 SGD
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Organic Cotton Bandana Bib Set - Boba + Egg Waffle
Winner of the Hong Kong Smart Design Award (HKSDA) 2020 Green Award for incorporating environmentally sustainable principles in both design and production. Gentle & Chemical-free - made from 100% organic cotton grown without added fertilizers or pesticides  Helps Prevent Rashes - Lined with fleece...
$26.00 SGD
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Skip Hop Zoo Bath Basketball
Tubtime fun is a slam dunk with our baby and toddler basketball hoop! Easily secure the suction cup basketball hoop to glass or tile, then get ready to splash and score! It comes with three ball squirties that store right...
$24.90 SGD
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Exclusive
Dip
$14.90 SGD
  • Tangerine / Flamingo
  • Slate/Blush
  • Slate / Sage
  • Apple/Rose
Dip
Our Dip Weaning Pre-Spoon supports baby led weaning by allowing baby to easily grip and hold the handle due to the extensive holes in the design. Dip helps to develop the pincer grip and builds muscles in children's hands. It also...
$14.90 SGD
  • Tangerine / Flamingo
  • Slate/Blush
  • Slate / Sage
  • Apple/Rose
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Skip Hop E&M Sort & Spin Yeti
Teach little ones shapes and colors in three stages with this fun friend. Our interactive Yeti talks, spins and more as baby explores. As baby learns and grows, it switches to a shape sorter and game mode—with rewarding lights, music,...
$79.90 SGD $59.90 SGD
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